SHAMPOOS MEANS HARSH WASH. would you shampoo your face with your current shampoo? if the answer is no then ask yourself why not, the reason is because the shampoos in today’s markets full of cheap silicones and harsh detergents, they do one thing only , harsh wash”shampoo” our hair shouldn’t be shampoo, CLEANSING is the right term ,just like the way we cleanse , we do not shampoo our faces and there for we should not shampoo our hair. treat your hair as you treat your skin and face and you will witness how your hair will feel softer , and your hair color whether its natural or colored ,will not fade and frizz will not be an issue , this will not happen over night but you are guaranteed to see a big positive difference once you use the right cleansers that we recommend .
We wouldn’t wash our cashmere clothes the same way as wool or cotton, right? Each fabric will react differently to water temperature, detergents and silicones . Same is with our hair product usage!
THE SECRETS TO HEALTHY SOFT AND SHINEY HAIR The key is to use only natural ingredients in our products and STAY AWAY FROM SILICONES, SULFATES , AND ANYTHING THAT SAYS SHAMPOO . This attention to detail will transform the way your hair looks and feels when you run your fingers through it YOU WILL UNDERSTAND, even on humid days. our body ABSURB ONLY natural ingredients , not so much for fake fillers they use in today markets, only nature nurtures
SHEM IS silicone free , sulfate free, chemicals free hair cleanser that actually works for everyone try it or your money back
Alibi’s product selection is a haircare with skin care approach, we believe hair should not be shampood but cleansed just like hair, there for we use natural and quality ingredients to achieve high performance and health benefits with each use, satisfaction guaranteed or your money back.
“Silicone is almost like rubber and/or plastic. It is used as a sealant against water and even air. It is not a natural ingredient, and its side effects are bad for our hair. It gives the hair the illusion of shine, but it is not the shine we want—it is a fake shine from the plastic. The shine we want is when the cuticle layer is sealed and light reflects off the hair. This only happens when hair is properly hydrated and kept as healthy as possible.
“Silicone will weigh the hair down, making it limp, lifeless, and, with time, very dull. It prevents moisture from penetrating the hair shaft and becomes like a magnet for dirt and other ingredients. So in essence, we get a good shine for a couple of days, but over time it will attract more buildup on the hair. With time it will dry the hair out because it won’t allow in the conditioner and it ends up sitting on the surface. Due to lack of moisture, the hair will become very brittle and could lead to frizz and breakage.” —Shai Amiel
“The downside to silicone puts us in somewhat of a pickle. Because you have added another layer (or barrier) to your hair strands, it can keep nutrients from getting in or penetrating the hair, which over time can cause the hair to weaken or break.”
“We like to look for materials that can help improve not only the immediate look and feel of hair, but also help improve it with time. By nature, many silicones are very hydrophobic, meaning they do not wash out easily, leaving hair feeling heavy and greasy at the end of the day. We’ve found when hair feels greasy, consumers will wash and style their hair more than is necessary. That leads to extra damage, meaning these materials are not helping to improve the condition of your hair over time. We call this the cycle of damage.